Since it’s past midnight now, it’s officially today that H&M’s launching its Matthew Williamson designer capsule collection! When I walked past the store on Queen’s Road Central at 8pm last night, there wasn’t any queue yet. I think Hong Kongers are getting used to these H&M designer collaborations? Well, I’ll check it out again in the morning when I walk past the store again to get to the MTR station!

Matthew Williamson for H&M window display
The prints and cuts do look pretty good but I didn’t have the chance to preview this collection unlike the previous Comme des Garcons one so I can’t comment on the fabrics. But well, I wasn’t impressed by the former designer collaboration’s fabrics though I do really like the signature deconstructed cuts by the Japanese brand.
I’m not sure about the retail prices of this collection too but just from looking at them from the windows, I say they look pretty darn good! Really quite designer-ish. Doesn’t look as cheap as the previous collaboration. That said, if I have to pick between Comme des Garcons and Matthew Williamson, I’ll still pick the former cos I’m not a huge prints girl (only very selected) and I lurve my draping and deconstructivism.
Butttt, if it’s a collaboration between Emilio Pucci (the house Williamson used to be the creative director of) and H&M, then I’ll definitely be one of those fanatics who queue up for the store’s opening (but not overnight, sorry!).
I’m not a huge modern prints girl but I definitely love my vintage prints and Pucci’s prints always have that retro touch to them so I love, love Pucci. And there’s no way I’m willing to pay for the main line so yes, I’ll certainly go crazy a Pucci for H&M. But aiyah, talk so much, it’s not even happening (yet, I hope).
Just two pics to tantalise…

